Komen Affiliates Increase Participation & Fundraising
Balance Walking is a Susan G. Komen for the Cure® Corporate Sponsor and is excited to work with ‘All Affiliates’ to help grow their community outreach. Presently, in the SGK Participant Center used by individuals and teams located online contains some great resources to help increase fundraising. One resource area is labeled, 101 Great Ideas, which helps participants by suggesting creative ideas to help increase donations. Now with our partnership is the perfect time to take advantage of the “Pink Pole Balance Walking Program as the 102nd Great Idea!” In fact, we believe this will double participation and fundraising in local communities year round.
One neat thing about Balance Walking is that it creates curiosity and excitement without detracting from the Susan G Komens current schedule of events and programs. Integrating the poles brings an additional dimension to any Komen Event and will boost individual or team donations. The poles are guaranteed to attract attention and elicit questions, such as…
What are you doing?
First let me use my experience; as I confidently respond – “well one mile with these poles gives me the benefits of nearly 2 miles of regular walking (this is just one of the many benefit examples. You will also increase calorie burn to 90% muscle activation versus 60-70% of regular walking). The benefits come so quickly that I walk with the poles for 5, 10, 15minutes or more if I have time.” This eliminates the excuse – I have no TIME! And guess what their response is almost every time – more questions!
Where can I get the Poles?
This is a perfect opportunity to explain the partnership between Balance Poles and Susan G. Komen for the Cure®. We suggest letting all who ask; to know that $5 from each sale stays in the community and another $5 goes to the national office for breast cancer research. Order the Susan G Komen Poles Online easily or visit a participating Foot Solutions. This Question is usually followed with…
Where can I learn How to use Poles?
And of course I tell them; it’s easy with an online video, community walking groups, as I hand them an Invite Card.
Then of course, more questions – when and where does your group walk? As I hand them a 5 x 7 invite card, I also get their name and contact information for follow-up. And if you have an extra set of poles show them how and invite them back to use them as loaner poles until they make their purchase online. We suggest that individuals or team members work with their local Affiliate office to use the online tools to promote their group. Starting their own Meetup online is easy and very inexpensive (www.meetup.com). We suggest calling the Meetup “Pink Pole Balance Walking / (list area or team name here).
Sometimes people just want to get started and learn how and walk on their own where they live or work.
Look 1 ask a Friend, then it became 7
What’s The Next Step?
- Contact: Your Local Susan G Komen Affiliate or Terry Kennedy at 770-916-5996
- Email: firstname.lastname@example.org
- Spread the Word! Enlist 5 or more supporters who may be interested in learning more and who would like to help grow your Teams Fundraising Goals Year Round
Here is a great video for promotion